Privacy Policy

Effective Date: October 26, 2023

Welcome to Wilson Bros Gardens. Just as we nurture each plant—from our majestic Deer Resistant Trees to our delicate 3 Inch Groundcovers—with care and intention, we are equally committed to cultivating trust and protecting the privacy of every gardener who visits our online store. This Privacy Policy explains how we collect, use, share, and protect your personal information when you use our website, gardentreesstore.com. By using our site, you agree to the practices described here.

1. Who We Are & Our Community

Wilson Bros Gardens is an online nursery serving a global community of gardening enthusiasts, from backyard beginners to professional landscapers. We specialize in providing a curated selection of plants, including Berry Plants, Drought Tolerant Trees, Colorful Bark Japanese Maples, and Edible Bamboo Plants. Our mission is to make gardening accessible, joyful, and secure for everyone, starting with a trustworthy checkout experience.

2. Information We Collect

To process your orders, communicate with you, and improve your gardening journey, we collect the following types of information:

• Personal Identification Information: Name, email address, shipping/billing address, and phone number, which you provide when creating an account or placing an order.
• Payment Information: When you make a purchase, we process payment details such as credit card type (Visa, MasterCard, JCB) or PayPal account information. Please note that all payment transactions are encrypted and processed by secure, third-party payment gateways. We do not store full credit card numbers on our servers.
• Order & Gardening Preferences: Details of the plants you purchase (e.g., Apple & Crabapple Trees, 6-12 Inch Height Groundcovers), order history, and any special instructions you provide.
• Technical & Usage Data: Information about your device, IP address, browser type, pages visited on our site (such as menu categories like Bamboo Plants or Erosion Control Groundcovers), and how you interact with our content. This is primarily collected through cookies and similar tracking technologies.
• Communication Data: Any correspondence you send to us via email (e.g., [email protected]) or through contact forms.

3. How We Use Your Information

We use your data with the same care we devote to packing a plant’s root system—ensuring it serves a healthy, purposeful growth. Your information helps us:

• Process & Fulfill Your Orders: To complete your purchase, arrange shipping (globally, excluding Asia and a few remote regions), and send order confirmations and tracking details.
• Provide Customer Support: To respond to your inquiries, help with order modifications or cancellations (if contacted promptly), and offer gardening advice tailored to your selections.
• Improve Your Experience: To personalize website content, recommend plants suited to your interests (like Low Maintenance Trees or Drought Tolerant Groundcovers), and optimize site functionality.
• Communicate with You: To send transactional emails (order updates, shipping notices) and, with your consent, occasional newsletters about gardening tips, new arrivals (e.g., Dove Trees or Aronia), and promotions.
• Ensure Security & Compliance: To protect against fraud, monitor for suspicious activity, and comply with applicable laws and regulations.

4. Sharing & Disclosure of Information

We value your trust and do not sell or rent your personal information to third parties for marketing purposes. We only share your data in the following circumstances:

• Service Providers: With trusted partners who perform essential services for us, such as payment processing (PayPal, credit card gateways), shipping carriers, and IT infrastructure support. These partners are contractually obligated to protect your data and use it only for the services we request.
• Legal Obligations: If required by law, regulation, or legal process (such as a court order or government request).
• Business Transfers: In the event Wilson Bros Gardens undergoes a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and outline your choices.
• With Your Consent: We will share information with third parties when you have given us explicit permission to do so.

5. International Data Transfers

As we ship to most of the world (excluding Asia and certain remote areas), your information may be transferred to and processed in countries outside your country of residence, including the United States, where our servers are located. We ensure that appropriate safeguards are in place to protect your data in accordance with this policy and applicable laws.

6. Data Storage & Security

We implement robust security measures designed to protect your information from unauthorized access, alteration, or destruction—mirroring the resilience we build into our garden offerings.

• Encryption: Our website uses SSL (Secure Socket Layer) encryption for data transmission. Payment details are processed via PCI-compliant, encrypted gateways.
• Access Controls: Access to your personal data is restricted to authorized personnel who need it to perform their jobs.
• Data Retention: We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements.

While we strive to protect your data, no method of electronic transmission or storage is 100% secure. We encourage you to use strong passwords and protect your login details.

7. Your Rights & Choices

Depending on your location, you may have certain rights regarding your personal data. We are committed to honoring these rights with the same dedication we apply to our 15-day plant health guarantee.

• Access & Correction: You can review and update your account information by logging into your Wilson Bros Gardens account.
• Deletion: You may request deletion of your personal data, subject to certain legal exceptions.
• Opt-Out of Marketing: You can unsubscribe from our promotional emails at any time by clicking the “unsubscribe” link in any email.
• Cookie Preferences: You can manage your cookie settings through your browser controls (see Section 8).
• Data Portability: You may request a copy of the personal data you provided to us in a structured, machine-readable format.

To exercise these rights, please contact us at [email protected]. We will respond to your request within a reasonable timeframe and in accordance with applicable laws.

8. Cookies & Tracking Technologies

Like a garden path that guides you to your favorite plants, cookies help us navigate your experience on our site. These small text files are placed on your device to:

• Remember your preferences and login details.
• Analyze site traffic and popular categories (like BAMBOO PLANTS or Berry Plants).
• Enable features such as the shopping cart.
• Facilitate targeted advertising (through third-party services like Google Analytics) to show you relevant gardening content.

You can control cookies through your browser settings. Note that disabling certain cookies may limit some functionalities of our website.

9. Children’s Privacy

Our website is not intended for children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with data, please contact us, and we will take steps to delete such information.

10. Changes to This Privacy Policy

We may update this policy periodically to reflect changes in our practices, technology, or legal requirements. The updated version will be posted on this page with a revised effective date. We encourage you to review this page occasionally to stay informed.

11. Contact Us

Thank you for trusting Wilson Bros Gardens. We are honored to be part of your garden’s story and are committed to protecting the privacy that helps it grow securely.